Episode 53 - Balancing Creativity and Productivity in the Writer's Process

In this episode guest co-host Anne Janzer talks about her book, The Writer’s Process and how writers need to balance productivity and creativity in their writing and their marketing.



-Why we need some distractions – focus alone will not produce maximum productivity.

-How to balance the two different mental systems we are all equipped with: the Scribe and the Muse (productivity and creativity).

-Flow: how to find the zone more consistently when we’re writing by establishing a process that helps the Scribe and Muse collaborate.

-How to find the places where you are in “open attention”

-How to apply these principles to book marketing as well as writing.


-The Foreword INDIES Book Awards-https://awards.forewordreviews.com/

– Link to the book Focus by Daniel Goldman

– Link to the book Flow by Mihaly Csikszentmihalyi

-Link to today’s book by Anne Janzer – The Writer’s Process

-Link to Anne’s new book – The Workplace Writer’s Process

-Link to Chris’ latest book – The Newbies Guide To Selling More Books With Less Marketing

Join our private Facebook group, SMART Marketing For Authors. Be sure and read the group description for group guidelines.

Notify of
Inline Feedbacks
View all comments